Our Services
Canari offers a comprehensive suite of services designed to meet the diverse needs of businesses and organizations in today's dynamic market landscape.
Our mixed business model encompasses a range of solutions, from full-service research to specialized industry insights, custom research, online panels, subscription-based research, consulting, advisory services and implementation.
Full-Service Research
Canari provides end-to-end research services tailored to each client's specific needs. This includes market exploration, consumer behavior analysis, brand perception studies, and competitive analysis.
We handle all aspects of the research process, from designing the study to data collection, analysis, and presenting actionable insights.
Custom Research
Complex challenges necessitate creative, evidence-based solutions. A generic, off-the-shelf approach won’t cut it. Our approach is methodology-agnostic, meaning we engage every client with an open mind, and develop our methodologies to best fit the unique context and circumstances around every organizational challenge.
Consulting & Advisory
Our consulting and advisory services help organizations define a clear problem, choose a practical course of action, and execute it with measurable results. We combine research and performance measurement with hands-on project delivery, working alongside internal teams to design solutions, implement changes, and build the tools and routines needed to sustain them.
Clients benefit from faster decision-making grounded in evidence, reduced execution risk through structured delivery, improved commercial and operational outcomes, and stronger internal capability through documented processes, training, and monitoring.
Industry Research
Recognizing the unique challenges and opportunities of different sectors, Canari Research offers specialized research services for key industries.
Whether it's healthcare, technology, retail, or finance, our expert team provides in-depth analysis and insights specific to each industry's context and dynamics.
Insights to Action
Beyond delivering market research findings, Canari Research supports clients in turning evidence into operational outcomes.
Our team works alongside internal stakeholders to translate insights into clear workplans, prioritize initiatives, define requirements, and support execution through pilots and rollouts. This service can include co-design workshops, roadmap development, KPI and measurement frameworks, dashboard and reporting setup, change and adoption support, and post-launch evaluation to refine actions based on real-world performance.
Subscription-based Services (Coming Soon)
Canari offers a subscription-based research service, providing clients with ongoing access to a wealth of market data, trend analysis, and industry reports.
This service is designed for organizations seeking continuous insights to inform their long-term strategies and day-to-day decision-making.
Learn about our methods
Canari Research employs a diverse array of research methodologies, each tailored to the specific needs and objectives of our business and organizational clients. Our methodologies are designed to capture in-depth insights, providing a comprehensive understanding of market dynamics, consumer behavior, and business challenges.
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Conducted either face-to-face, by phone, or via video conferencing, IDIs allow for a deep dive into individual perspectives. These interviews are particularly useful for exploring complex topics, understanding nuanced opinions, and uncovering underlying motivations.
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Bringing together a small, diverse group of participants, focus groups are designed to generate dynamic discussions. Moderated by experienced professionals, these sessions are ideal for gauging reactions to new products, understanding consumer attitudes, and brainstorming ideas.
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This immersive approach involves observing and interacting with participants in their natural environment. It provides a real-world context to consumer behaviors and lifestyle patterns, offering invaluable insights that go beyond structured research settings.
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Utilizing a range of delivery methods (online, telephone, face-to-face), surveys enable the collection of data from a large number of respondents. They are structured to yield quantitative data that can be statistically analyzed, offering insights into market trends, customer satisfaction, and brand perception.
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Controlled experiments, often conducted in lab settings or through field trials, are used to establish cause-and-effect relationships. This methodology is particularly useful for product testing, pricing strategies, and understanding behavioral responses to specific variables.
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Advanced statistical techniques, including regression analysis, factor analysis, and conjoint analysis, are employed to interpret complex data sets. This approach helps in identifying patterns, predicting trends, and making data-driven recommendations.
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A comprehensive examination of competitors’ strategies, products, market presence, and customer feedback, leveraging publicly available information and specialized databases.
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Dividing a market into distinct segments based on various criteria like demographics, psychographics, or behavior, to tailor marketing strategies effectively.
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Analyzing existing databases and information sources to extract relevant data. This includes reviewing industry reports, academic publications, and market statistics.